Основным направлением деятельности компании «Веб2ПС» является разработка стартапов, развитие и поддержка контент-проектов

Кознев Андрей, FitnessTube.ru: "монетизация не является главной целью"

30 Окт 2009

В "Ру2.0 в лицах" представляем проект, созданный спортсменом и для спортсменов. Если вы хотите иметь упругий пресс, крепкие мышцы, атлетичное телосложение и узнать, как правильно заниматься - вам просто необходимо просмотреть видеоматериалы по фитнесу на fitnestube.ru.

 

 

Кознев Андрей, сервис FitnessTube.ru

 

1. Как, когда и для кого создавался Ваш проект?

 

FitnessTube.ru – это сборник обучающего материала по фитнесу и бодибилдингу с основным акцентом на видео. По плану основной аудиторией проекта являются начинающие спортсмены и те люди, которые недавно начали или только планируют поработать над своей физической формой.  

 

Процесс создания проекта начался в конце мая этого года, а 1 сентября удалось его запустить. 

 

2. Какие web2.0 сервисы реализованы на вашем ресурсе? Что нового и полезного сможет выделить для себя посетитель?

 

Как таковых «вебдванольных» сервисов проект не содержит. С натяжкой можно отнести к web2.0 активность пользователей в обсуждении видео роликов и их оценке. В будущем, возможно, появятся функции, позволяющие пользователям создавать контент самостоятельно.  

 

3. Как пользователи помогают вам в усовершенствовании сервисов, какие были самые интересные предложения от них?

 

На старте предложений и пожеланий поступило довольно много, большинство из них действительно интересны и целесообразны. Главное предложение – увеличение количества роликов с русскоязычными комментариями.  

 

4. Есть ли аналоги вашего ресурса, ориентировались ли вы на западный опыт?

 

На западе, скорее всего, что-то подобное существует. А вот в Рунете максимально схожих аналогов я не встречал.  FitnessTube.ru уникален тем, что позволяет не только посмотреть необходимое количество видео с упражнениями, но и тут же прочитать к ним теорию по технике выполнения, посмотреть анатомию мышц, на которое оно (упражнение) воздействует,  а также добавить понравившийся видео ролик к себе в закладки. 

 

5. Какие web2,0 ресурсы вы считаете лучшими в российском/западном интернете и почему?

 

Лучшими я считаю, прежде всего, те ресурсы, которые после запуска остались полезны и интересны не только их создателям.  В Рунете ежедневно появляются различные проекты, их клоны, клоны клонов и так далее, а завоевать свою более менее приличную аудиторию удается не многим. 

 

6. С какими сайтами по значимости для целевой аудитории может конкурировать Ваш проект?

 

Конкурентов довольно много. Теоретически – это все ресурсы, освещающие тему фитнеса и бодибилдинга.

 

7. Насколько сложно и выгодно в настоящее время начинание подобных проектов, были ли (Есть ли) у вас инвесторы, и какие финансовые ресурсы вы привлекали (-ете) на создание, поддержку, зарплаты сотрудникам?

 

В Рунете появилось уже достаточно большое количество ресурсов, ориентированных на видео контент, что с увеличением скорости интернета не может не радовать. Зарабатывать они также научились.

 

Однако FitnessTube.ru является, прежде всего, социально-образовательным проектом, его дальнейшая монетизация не является главной целью. На данный момент инвесторов нет, сайт сделан за счет собственных средств. 

 

7. Расскажите о вашей команде, кто внес (вносит) существенный вклад в создание и развитие вашего проекта? (кто программировал, кто разрабатывал дизайн? И т.д.)

 

Сейчас проектом занимаются два человека.

 

8. Какое количество в данный момент зарегистрированных пользователей и какова динамика роста пользователей/сообщений?

 

На данный момент зарегистрировано около 400 человек и с каждым днем их количество потихоньку растет.

 

9. Как вы собираетесь продвигать ваш ресурс, не только в Москве и других городах, но и в Интернет, и какую планируете посещаемость через год?

 

Продвижением будет осуществляться стандартными онлайн-методами, без крупных материальных затрат.  

 

10. Какие дальнейшие планы по развитию?

 

Прежде всего, в планах стоит увеличение количества обучающих видео на русском языке, а также создание материалов собственного производства, в том числе видео уроков, позволяющих ознакомиться с различными групповыми программами, такими как аэробика, шейпинг, пилатес и другими.  

 

Кроме этого,  планируются некоторые доработки по функционалу сайта.

 

 

Начать заниматься спортом прямо сейчас можно на fitnestube.ru

 

Другие новости проекта

3 Ноя 2009
Денис Убоженко, leaxt.com: "Первоначально идеи монетизации были, но сейчас я от них отказался""
проекты: Ру 2.0 в лицах
3 Ноя 2009
Иван Лютаев, I-Language.ru: "Собираемся внедрять платные сервисы и аккаунты"
проекты: Ру 2.0 в лицах
30 Окт 2009
Илья Барков, 2soveta.com: "надо садиться и делать, не слушая скептиков и критиков"
проекты: Ру 2.0 в лицах

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